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UniversalUsername asks: “How do you feel about watermarks? And do you use them?”

Watermarks can be a touchy subject. Some photographers HATE watermarks on images and feel that they should NEVER be used.

Some photographers use watermarks as an anti-theft measure when posting their photos online.

I think trying to prevent theft with a watermark is a wasted effort, because an internet thief determined to steal your image is going to steal it, regardless of the watermark.

And you might think that using a giant, obnoxious watermark to “protect” your image will stop that thief, but the truth is, it won’t.

Giant Watermark Anyone?

Giant Watermark Anyone?

So I don’t watermark to prevent theft. That’s not to say you should ignore possible image theft, just that watermarking is a poor deterrent.

Instead, I use watermarks to brand my images, so that when I share them, and as they get shared around the internet, people can see my logo and find out more about me if they want to.

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If you want to learn how to use Lightroom to quickly and efficiently manage and edit your photos so that they look as amazing as you envision them, check out my Mastering Lightroom Video Course.